Facebook is, according to “Media Trend” reports, the world’s largest social network. Meaning, of course, that it is one of the best marketing spots in the world, because, as we all know, the most people seeing your ads, the better.
Affiliate Marketing using Facebook will provide you the lower costs, the best targeting, and the bigger traffic. You might ask, “Why”? Only a few reasons:
1 – You may target your most common public, by advertising in only one or several groups of various attributes, like age, country, state, gender, relationship status, etc.
2 - You wont spent as much as in other marketing mediums because this kind of market is still fresh, therefore, the costs are not high like Google’s Adwords or Yahoo Market.
3 – Facebook’s traffic is really brutal, occupying the top spots in Alexa’s rank of world’s most visited web sites, along with google, youtube, myspace, yahoo and wikipedia.
Advertising within Facebook lets you:
- Choose to pay per click (CPC) or (CPM).
- Create a hotsite inside Facebook
- Show announces based on text or images
- See lots of statistics, like who’s clicking, how is your campaign progressing.
This means you have really good chances of succeeding into Affiliate Marketing using Facebook, and unlike other advertising networks (google/yahoo), if you don’t want, you wont have to type any keywords in order to give relevance to your ads, even though you can, and should, if your ads are media (images) based. Another big deal is that you can choose between creating your own Facebook page or promoting your own separate web page, so you do not have to create a hotsite inside Facebook in order to start your campaign, but again, you might choose to.
Unfortunately (or fortunately), there are some things to be aware of:
Your campaign may be delayed because of the ad approval process, because Facebook has strict rules and the filtering process of ads is very tight. Make sure you read and respect every advice on these pages:
Common Mistakes:
In order to begin your campaign, you need to be a registered Facebook user, with your personal profile up and running, and for getting the best results, you should target your market and choose wisely your keywords. Do not use too common words and neither too unused ones, you do not want to compete with lots of other ads but still want to appear in the higher number of pages as possible.
Do not forget to make friends, to invite “future clients” and join Facebook groups that the subject is about your business or market type. You should also join groups that contains a dense number of potential clients. When you have a lot of friends and groups, update your status regularly and frequently post in groups, friends photos, status and conversations some articles and links about the subject you business is in.
With due patience and dedication, Affiliate Marketing using Facebook can make real profit for your, and if you can find free advertising coupons throughout the web, you will be promoting your business paying much less than you should.
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